Selling Across Your Product Range

This course will enable participants to appreciate the need for selling across the product range and understand the benefits of selling higher value product e.g. C & D segment. It considers industry best practice and offers practical advice on how to apply it in today’s challenging marketplace to maximum benefit.


  • New and Used Sales Managers
  • Sales Executives
  • Product Genius
  • Trainees

All delegates will understand the importance for everyone in the team to have the ability and desire to sell across the range, with a specific focus on high value product. They will be given practical ideas based on industry best practice and identify how they can apply this in their current role.

1 Day



Core Topics:
  • Why sell across the range?
  • Where are you now?
  • Consequences of selling only lower/mid-priced product
  • Selling from stock – why is this important?
  • Habits and behaviours of industry top performers
  • Consider your opportunities
  • Routes to market
  • Delegate action plans and feedback


New & Used Training